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Dan Jaques

Dan Jaques founded ContentWorks in Bournemouth. We're the marketing department your trades business never had. We run all your marketing, so you can get on with the job. Dan didn't come to trades from marketing… he came to marketing from trades. His granddad was a carpenter, his uncles fitted kitchens and plumbed bathrooms, and he was on the tools himself at 16: carpentry, roof trusses, building sites, and furniture built on the side and sold at weekend markets. The marketing came later, and not in a straight line: market stalls, five clothing shops, early e-commerce, then SEO worked out by doing it and breaking it. He has run local marketing since 2014, originally as Dan Jaques Online Marketing, and ContentWorks followed in 2023. Long gone are the days of just hiring an SEO. We run your marketing, from the first search to the next job. AI-powered, human-led.
Window installer removing old uPVC casement window on a UK semi-detached house

Social Media for Window & Door Installers: What to Post

September 18, 2026May 14, 2025 by Dan Jaques

Window and door installers win more enquiries by posting consistent, trade-specific content on social media… before-and-after photos, job-site proof and …

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Window installer fitting a new uPVC double-glazed window in a UK terraced house

AI Lead Generation for Window and Door Installers

September 18, 2026May 14, 2025 by Dan Jaques

AI-powered marketing helps window and door installers in the UK generate a steadier flow of enquiries by making them easier …

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Window and door installer measuring a replacement window frame on a UK period terraced house

Window & Door Website Copy: What to Say to Win the Job

September 18, 2026May 14, 2025 by Dan Jaques

Your window and door website loses jobs when it talks about products instead of proof… homeowners spending £3,500 to £15,000+ …

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Window cleaning business owner reviewing his round schedule outside a van on a UK residential street

Window Cleaning Business Owner: From Cleaner to CEO

September 18, 2026May 14, 2025 by Dan Jaques

Window cleaning owners who stop being the best cleaner on the round and start being the best business owner on …

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Window cleaner on a ladder cleaning a sash window on a UK terraced street in morning daylight

6 Window Cleaning Growth Habits That Build a Real Business

September 18, 2026May 14, 2025 by Dan Jaques

Window cleaning businesses that grow without burning the owner out share one thing: they build a tight recurring round, price …

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Window cleaner using a water-fed pole on a UK semi-detached house in natural morning light

Window Cleaning Reels: Book More Jobs With Short Video

September 18, 2026May 14, 2025 by Dan Jaques

Before/after Reels book more window cleaning jobs because they show the transformation in 30 seconds… proof a customer can see …

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Window cleaner in branded polo photographing a clean window on a UK terraced house

3 Social Posts That Book Window Cleaning Jobs Fast

September 18, 2026May 14, 2025 by Dan Jaques

Window cleaners who turn social posts into booked jobs do three things: they show the result, make the next step …

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Window cleaner in a branded polo shirt photographing a freshly cleaned window on a UK semi-detached house

7 Social Post Ideas for Window Cleaners That Generate Calls

September 18, 2026May 14, 2025 by Dan Jaques

Window cleaners who post consistently on social media … before-and-after shots, quick tips, Google review screenshots … get more enquiries …

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UK window cleaner using a water-fed pole to clean a residential bay window on a sunny day

AI Leads for Window Cleaners: 4 Tools That Work in the UK

September 18, 2026May 14, 2025 by Dan Jaques

AI helps window cleaners get more leads by putting their business in front of local customers who are already searching… …

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UK window cleaner using a water-fed pole on a residential terrace house

Window Cleaning Service Pages: Build and Rank Each One

September 18, 2026May 14, 2025 by Dan Jaques

AI tools help window cleaning businesses build and rank separate service pages for residential, commercial and end-of-tenancy cleans, so the …

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