Stop paying for leads. Start owning your market. We build local trades the authority they own… so you're the name locals call first, and the right jobs come to you.
Your best marketing is the job you just finished… but nobody searching, on Google or AI, can find you.
Checkatrade and Bark rent you access… then sell the same lead to three other trades.
Louder marketing is winning the work that should be yours.
Flat out one month, dead quiet the next… you can't plan or hire around a phone you can't predict.
Your last five-star review was 2022… so newer, louder rivals look like the safer bet.
It's not that you're bad at your job. You're just hard to find.
Google, ChatGPT, Facebook, reviews, the directories… that's where customers decide who to call. Some of it you can own outright. The rest you rent… paying Checkatrade and Bark for the same lead they sell to three other trades.
And the search box itself has changed. On the searches that still go to Google, the top result gets 58% fewer clicks once an AI answer appears… being listed isn't the same as being chosen any more.
OMNIlocal™ tips the balance toward what you own. Rankings, reviews and a reputation that keep working long after you've paid for them… so you stop renting attention and start being the name locals call first.
GoogleMore homeowners now ask ChatGPT, Gemini and Perplexity to recommend a tradesperson… and the AI builds its answer from reviews, forums and old threads it finds online. It has no sense of time… a complaint from 2019 counts the same as last week's five-star. Most trades aren't named at all.
OMNIlocal™ builds your visibility step by step. Every page, review and post becomes proof that keeps working long after it's made.
Top of Google and the Map Pack when locals search.
Reviews and proof that make you the safe choice.
Never miss a call, quote or enquiry again.
Content that builds authority month on month.
Become the name locals think of first.
We only work with home-service trades… no one else. OMNIlocal™ works the same whatever you do. Here's a flavour of who we get found, trusted and booked.
now use AI to find a local business… up from 6% a year ago
of homeowners already use AI to choose a tradesperson
of searches now show an AI answer above the results
Figures from 2025–26 industry research… every one sourced, and we'll send you the source on request.
OpenAI
PlaywrightFirecrawl
OpenAIPlaywrightFirecrawl
Take it off your plate entirely, or pick exactly the bits you need.
No dancing on TikTok. You send a job photo… we turn it into proof everywhere, and you answer the phone when it rings.
Already strong on some of it? Keep it. We give you the framework, the tools and the support… you run it with us.
You don't care about impressions, click-through rates, or how many people visited your website last month. You care about one thing… the phone ringing with good jobs, from people who already trust you before you've said a word.
Everything we build is focused on making that happen. Better still, you stop chasing every lead… and start choosing the jobs worth doing.
No vanity metrics. No jargon-filled reports. No wasted spend.
They'll talk about "brand awareness" and "digital strategy" while you're knee-deep under someone's kitchen sink wondering why the phone hasn't rung all week. They'll hand you reports full of impressions and click-through rates and expect you to be impressed. You won't be. Because none of it put a single job in your diary.
I'm not a marketing guy who decided trades looked like a good market. I grew up in it. My granddad was a carpenter… I started in his workshop at 10, left school at 16, and built roof trusses on site. I know what graft is. I know the pride in a job done right. And I know the frustration of doing good work that nobody can see.
I spent the years after that learning marketing the hard way… building sites, ranking them, working out how people actually find and trust a business online. Now I point all of it at one thing: trades businesses like yours.
So I know what you care about. Not rankings. Not traffic. Not colourful dashboards. You want the phone to ring. You want five-star reviews stacking up. You want to be the name people think of first when something breaks, leaks, or needs fixing.
That's what we built ContentWorks to do. From the way we deliver to the way we structure our agreements… we don't bill you for busy work. We're here to make sure good work gets seen and the right people call you first.
We agree your plan up front and build it… your Google profile, your reviews, the pages that get you found. You'll see it moving against where you started. Do your part, and if it's not moving, we keep working at no extra cost until it does.
What we won't do is promise a Google ranking or a set number of calls by a date… no one honest can. We promise the work, done properly. You own everything we build… either way.
Take the free OMNIlocal™ Visibility Scorecard and see your real score across all five pillars.
